TNS MEDIA INTELLIGENCE
Digital Advertising | Print Advertising

TNS Media Intelligence‘s challenge was to create a coherent ad campaign that promotes the corporate brand and also enabled individual creative executions for more than 20 competitive intelligence SaaS solutions – tracking everything from online display advertising to political advertising.

Building off a barter deal struck with the industry’s main trade publications (AdAge, Adweek, Mediapost, MediaWeek…), I worked with various agencies and freelance designers to develop ongoing creative executions.

KANTAR MEDIA
Digital Advertising | Print Advertising

In 2010, TNS Media was rebranded as Kantar Media a bold, new brand capturing its full insights capabilities across 20+ media.
Working with a U.S. ad agency, I oversaw the print and digital ad campaign introducing the new brand to the client base of ad agencies, media companies and brands.